The client, a motorcycle manufacturer with a nationwide dealer network, needed one system to replace a set of disconnected spreadsheets and regional tools. Dealers had no shared view of the models catalog, no consistent way to log leads, and no visibility into what partners upstream were doing with the same data.
We designed a shared API layer as the foundation, then built outward: a consumer-facing web catalog for browsing models and specs, a dealers portal for stock and lead management, and a partners portal for the upstream relationships that supplied dealers. Native iOS and Android apps gave field and showroom staff the same data on mobile.
Eleven repositories shipped in about a year, each dealer and partner working from a single login against the same catalog and lead data instead of a patchwork of local tools.


